Dr. Pascal Giessler

I work at the intersection of applied AI engineering and technical leadership. At Haufe Akademie, I lead strategic initiatives at the frontier of AI: high-risk, research-intensive work where the path is unclear and the stakes are real. As a speaker and strategic advisor, I help management boards of companies across sizes understand their AI opportunity, define their north star, and turn vision into executable strategy. Father, husband, and lifelong learner based in Freiburg.

I founded Fabricks, building Smart Factory components that optimized warehouse logistics, supply chains, and internal digitalization for manufacturing clients. I also spent nine years at a DACH engineering services consultancy, growing from Head of Development through Head of R&D to CTO across more than a dozen client industries. That trajectory: building products, scaling teams, making bet-the-company architecture decisions. That is what I write about. Not theory. The real decisions, with the scar tissue to prove it.

Alongside industry work, I hold a PhD from KIT Karlsruhe and serve as an external lecturer at its WASA research group. I write Principal Stack, a weekly newsletter for engineers who think at system scale, and I'm building ContentNexus, an open-source intelligence aggregation system for knowledge workers.